Elastic Creative
Creative solutions
We had the most amazing fun working together with Elastic Creative as they developed a big impact, big personality brand for Cake Stories to help them with their big plans for growth. Together we added colour, fun and a big helping of the unexpected - mixed with a great deal of sustainability - to their packaging. Taking into account the environment (the boxes were made from recycled coffee cups); the fact they needed to be food-safe; had to protect the special cake cargo (especially in the hands of couriers); and had to fit through various sizes of letterboxes - we ran various print tests (litho and digital) and produced numerous prototypes before we found the perfect solution.
Bright Green work as an invaluable part of our team - ensuring we get the best quality production with very efficient turnarounds. Brilliant to work with!